Brand assets
Logos
Using the logo
- Use the original file without changing its proportions.
- Leave clear space around the wordmark and choose a contrasting background.
- Use GramiGreen, GramiCharcoal or white for the logo.
- Keep the wordmark legible, including at small sizes.
Colours
GramiGrow
| Name | HEX | RGB | RAL |
|---|---|---|---|
| GramiGreen | #008C32 | 0, 140, 50 | 6037 |
| Grow Yellow | #F5C400 | 245, 196, 0 | — |
| GramiCharcoal | #4B4F4D | 75, 79, 77 | — |
Use HEX and RGB for digital applications. Agree print colours with your printer; RAL 6037 is our reference for GramiGreen.
Typography
Grow more.
Waste less.
Waste less.
Inter · 500–700 · line height 1–1.1GramiGrow develops growing media from local grass fibres. We work with growers on plugs, blocks and slabs for professional horticulture.
Inter · 400 · line height 1.5Grow more. Waste less.
Download InterWriting ‘GramiGrow’
Do
- Write GramiGrow with both Gs capitalised.
- Use the wordmark as the logo and the company name in running text.
- Use our full slogan: Grow more. Waste less.
Avoid
- Splitting the name into two words.
- Writing the entire name in capitals.
- Shortening the slogan or leaving out words.
Marketing material
One recognisable identity
Use Inter, our brand colours and real images of grass fibres, growing media and growers. Give each communication one clear message and plenty of white space.
For print
Check resolution, colour profile, bleed and fonts with your printer.
For the web
Use RGB, sharp images and files that load quickly.